A Name makes a lot of difference when it comes to Indians since our names are mostly decided by Pandits, which are based on the sound that our bodies reverberates.
Shakespeare was talking about Love when he gave that quote such that You won't Love someone just because of someone's name.
But when it comes down to Lust, It starts with Your Attraction and Imagination. Name brings that Attraction and Imagination to the table and gives a perspective on how to approach a person.
For ex, Suppose your name was Sunaina. Sunaina means Sukhdayak Nayan or Someone with Satisfied Eyes. Females with this name are very time concious or Samay concious. So you cannot do late replies or late dinners with them. But on the other hand, During foreplay they wanna do it slow and steady. Blah Blah Blahh blah blah blah